MARC details
| 000 -LEADER |
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| fixed length control field |
02949dam a2200337 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
0000040982 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
0001 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
080721s2009 nyu b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0230612431 |
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| International Standard Book Number |
9780230612433 |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)ocn228360266 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
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BAKER |
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YDXCP |
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C#P |
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BWX |
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CDX |
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VP@ |
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NSB |
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KEC |
| -- |
DLC |
| 041 1# - LANGUAGE CODE |
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| Language code of text/sound track or separate title |
eng |
| Language code of original |
ger |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
330 |
| Edition number |
22 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
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| Classification number |
330 |
| Item number |
HAR-E |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Häring, Norbert. |
| 240 10 - UNIFORM TITLE |
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| Uniform title |
Ökonomie 2.0. |
| Language of a work |
English |
| 245 10 - TITLE STATEMENT |
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| Title |
Economics 2.0 |
| Medium |
[Book] : |
| Remainder of title |
what the best minds in economics can teach you about business and life / |
| Statement of responsibility, etc. |
Norbert Häring and Olaf Storbeck. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
New York, NY : |
| Name of publisher, distributor, etc. |
Palgrave Macmillan, |
| Date of publication, distribution, etc. |
2009. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xvi, 240 p. ; |
| Dimensions |
22 cm. |
| 365 ## - TRADE PRICE |
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| Price type code |
01 |
| Price amount |
2,455.90 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
From dogma to data: an introduction by Axel Ockenfels -- Man: an economic animal? -- The pursuit of happiness -- The enigma of the labor market -- The almost-forgotten small difference -- It's all about culture -- Economics by scales and measures -- The logic of globalization -- Financial markets: totally efficient or totally crazy? -- Subprime surprises: or, the anatomy of the financial crisis -- Managers are people, too -- The high art of buying and selling -- The athlete as a guinea pig: or, why economists love sports -- In the dark recesses of the market economy -- A final warning. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Economists can help shape monetary policy, global policy and even how much you pay for a new pair of shoes. For example, do you know who benefits the most from globalization? How do fitness studios and providers of Internet access earn most of their money?: from the laziness and irrationality of their customers. This book features contributions from top thinkers in the economic field from around the world, such as Philippe Aghion, Paul Krugman, Daniel Gros, and George Lowenstein. It also includes chapters on: Financial Markets: Are They Completely Efficient or Totally Nuts (rational vs. emotional), and The Art of Selling: How marketers use consumer decision making data to sell us products we don't need. This text makes an impressive case for the argument that economics is not a dry science and that economics principles impact much of our day to day life. Completely without formulas and theoretical ballast, the authors present current findings of prominent economists and expand the economic knowledge of their readers. They manage to make complex relationships clear. |
| 521 ## - TARGET AUDIENCE NOTE |
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| Target audience note |
All. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Economics |
| General subdivision |
Psychological aspects. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Storbeck, Olaf. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Online version: |
| Main entry heading |
Häring, Norbert. |
| Uniform title |
Ökonomie 2.0. English. |
| Title |
Economics 2.0. |
| Edition |
1st ed. |
| Place, publisher, and date of publication |
New York, NY : Palgrave Macmillan, 2009 |
| Record control number |
(OCoLC)643950386 |
| 852 ## - LOCATION |
|---|
| Accession No. |
35973 |
| -- |
2455.90 |
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Pak American Commercial (Pvt.) Ltd. |
| Former shelving location |
Books |
