International marketing (Record no. 2339)

MARC details
000 -LEADER
fixed length control field 01522dam a22003614a 4500
001 - CONTROL NUMBER
control field 0000036655
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010423s2002 maua b 001 0 eng
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.848
Item number CAT-I
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF1009.5
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .C35 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 10 - TITLE STATEMENT
Title International marketing
Medium [Book] /
Statement of responsibility, etc. Philip R. Cateora, John L. Graham.
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Irwin McGraw-Hill,
Date of publication, distribution, etc. c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 694 p. :
Other physical details ill. ;
Dimensions 29 cm.
365 ## - TRADE PRICE
Price type code 01
Price amount 750.00
490 1# - SERIES STATEMENT
Series statement The McGraw-Hill/Irwin series in marketing.
500 ## - GENERAL NOTE
General note original ISBN is 0071123121. this reprint posses no ISBN.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
Topical term or geographic name entry element International business enterprises.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title McGraw-Hill/Irwin series in marketing.
852 ## - LOCATION
Accession No. 27134
-- 150.00
-- Good Book Shop
Former shelving location Books
Accession No. 27135
-- 150.00
-- Good Book Shop
Former shelving location Books
Accession No. 27136
-- 150.00
-- Good Book Shop
Former shelving location Books
Accession No. 27137
-- 150.00
-- Good Book Shop
Former shelving location Books
Accession No. 27138
-- 150.00
-- Good Book Shop
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 09/05/2023 1 658.848 CAT-I 27137 04/16/2024 04/15/2024 09/05/2023 Books