Principles of marketing (Record no. 191888)

MARC details
000 -LEADER
fixed length control field 00800pam a22002534a 4500
001 - CONTROL NUMBER
control field 0000047496
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 041214s2006 njua b 001 0 eng
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- BAKER
042 ## - AUTHENTICATION CODE
Authentication code pcc
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT-P
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Principles of marketing
Medium [Book] /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 11th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Pearson Prentice Hall,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 651, [94] p. :
Other physical details col. ill. ;
Dimensions 29 cm.
365 ## - TRADE PRICE
Price type code 01
Price amount 150.00
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Topical term or geographic name entry element Marketing--management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary.
852 ## - LOCATION
Piece designation 29381
-- 150.00
Classification part 658.8 KOT-P
-- Good Book Shop
Sublocation or collection 2nd Floor
Former shelving location Books
Copy number 1
Piece physical condition 2-Good
Location JZL-CUI
Holdings
Date last seen Total checkouts Full call number Shelving location Date last checked out Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Barcode Current library Date acquired
06/12/2024 1 658.8 KOT-P 2nd Floor 05/08/2024 09/18/2023 Books         Junaid Zaidi Library, COMSATS University Islamabad 29381 Junaid Zaidi Library, COMSATS University Islamabad 09/18/2023