Principles of marketing (Record no. 177146)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00860ngm a22002537a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000055586 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0001 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 011030s2001 onc167 z vleng |
| 016 ## - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 20014006057 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1740092627 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CaOONL |
| Language of cataloging | eng |
| Transcribing agency | CaOONL |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 21 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PRI |
| 245 00 - TITLE STATEMENT | |
| Title | Principles of marketing |
| Medium | [Book] / |
| Statement of responsibility, etc. | Philip Kotler----[et al]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | NSW : |
| Name of publisher, distributor, etc. | Pearson education Australia, |
| Date of publication, distribution, etc. | c2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 498 p. : |
| Other physical details | sd., col. ; |
| Dimensions | 13 mm. |
| 500 ## - GENERAL NOTE | |
| General note | Index includes. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | All. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| Title of a work | Principles of marketing. |
| Personal name | Brown, Linden |
| Personal name | Armstrong, Gary |
| 852 ## - LOCATION | |
| Accession No. | 3724 |
| -- | 0.00 |
| Former shelving location | Books |
| Accession No. | 3723 |
| -- | 0.00 |
| Former shelving location | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Date due |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 1 | 658.8 PRI | 3724 | 02/28/2024 | 02/16/2024 | 09/18/2023 | Books | |||||
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 1 | 658.8 PRI | 3723 | 06/09/2024 | 06/09/2024 | 09/18/2023 | Books | 07/09/2024 |