MARC details
000 -LEADER |
fixed length control field |
00806pam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
0000036981 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0001 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
930823s1994 nyuaf b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0023893532 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 342 |
Edition number |
20 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
658.8 342 |
Item number |
ONK-C |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Onkvisit, Sak. |
245 10 - TITLE STATEMENT |
Title |
Consumer behavior |
Medium |
[Book] : |
Remainder of title |
strategy and analysis / |
Statement of responsibility, etc. |
Sak Onkvisit, John J. Shaw. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
Macmillan College Pub. Co. ; |
Place of publication, distribution, etc. |
Toronto : |
Name of publisher, distributor, etc. |
Maxwell Macmillan Canada ; |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
Maxwell Macmillan International, |
Date of publication, distribution, etc. |
c1994. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 637 p., [8] p. of plates : |
Other physical details |
ill. (some col.) ; |
Dimensions |
27 cm. |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
All. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Consumer behavior. |
700 10 - ADDED ENTRY--PERSONAL NAME |
Personal name |
Shaw, John J. |
852 ## - LOCATION |
Accession No. |
26567 |
-- |
0.00 |
Former shelving location |
Books |