Always on (Record no. 173966)

MARC details
000 -LEADER
fixed length control field 01081cam a22003014a 4500
001 - CONTROL NUMBER
control field 0000047224
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100908s2008 nyua b 001 0 eng d
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB097121
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015617288
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071508287
International Standard Book Number 9780071508285
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn166390310
040 ## - CATALOGING SOURCE
Original cataloging agency BTCTA
Transcribing agency BTCTA
Modifying agency BAKER
-- YDXCP
-- OCO
-- BWX
-- CUY
-- VP@
-- AU@
-- SINLB
-- VRC
-- TEX
-- AAM
-- UKM
-- DLC
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.800285
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.800285
Item number VOL-A
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Vollmer, Christopher.
245 10 - TITLE STATEMENT
Title Always on
Medium [Book] :
Remainder of title advertising, marketing and media in an era of consumer control /
Statement of responsibility, etc. Christopher Vollmer with Geoffrey Precourt.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent 215 p. :
Other physical details ill. ;
Dimensions 21 cm.
365 ## - TRADE PRICE
Price type code 01
Price amount 900.00
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
Topical term or geographic name entry element Consumer behavior.
Topical term or geographic name entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Precourt, Geoffrey.
852 ## - LOCATION
Accession No. 39514
-- 900.00
-- T.J. Books, Books & Magazines Supplier.
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.800285 VOL-A 39514 09/18/2023 09/18/2023 Books