Advertising (Record no. 173640)

MARC details
000 -LEADER
fixed length control field 00814nam a2200253Ia 4500
001 - CONTROL NUMBER
control field 0000036522
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030911s2004 enk sb 001 0 eng d
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA3U1883
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0761942556
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Transcribing agency CaPaEBR
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1042
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 659.1042
Item number MCF-A
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McFall, Elizabeth Rose.
245 10 - TITLE STATEMENT
Title Advertising
Medium [Book] :
Remainder of title a cultural economy /
Statement of responsibility, etc. Liz McFall.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 2004.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 208 p.
365 ## - TRADE PRICE
Price type code 01
Price amount 3,883.77
490 1# - SERIES STATEMENT
Series statement Culture, representation and identity series.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision History.
Topical term or geographic name entry element Advertising
General subdivision Social aspects.
852 ## - LOCATION
Accession No. 34142
-- 3883.77
-- Pak American Commercial (Pvt.) Ltd.
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   659.1042 MCF-A 34142 09/18/2023 09/18/2023 Books