International marketing (Record no. 163047)

MARC details
000 -LEADER
fixed length control field 00952cam a2200277 a 4500
001 - CONTROL NUMBER
control field 0000036779
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021202s2004 ohuab b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324282893 (International student edition; not for sale in the U.S.)
International Standard Book Number 0324190468 (Domestic student edition)
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC) 2002116682
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.848
Item number CZI-I
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
245 10 - TITLE STATEMENT
Title International marketing
Medium [Book] /
Statement of responsibility, etc. Michael R. Czinkota, Ilkka A. Ronkainen.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mason, Ohio :
Name of publisher, distributor, etc. Thomson/South-Western,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 666, [42] p. :
Other physical details col. ill., col. maps ;
Dimensions 28 cm.
365 ## - TRADE PRICE
Price type code 01
Price amount 8,729.52
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A.
852 ## - LOCATION
Accession No. 27850
-- 8729.52
-- World Book Co.
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.848 CZI-I 27850 09/18/2023 09/18/2023 Books