Writing marketing copy to get results (Record no. 162646)

MARC details
000 -LEADER
fixed length control field 00876 am a2200277ua 4500
001 - CONTROL NUMBER
control field 0000058190
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010326s1999 enk || 001 ||eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA027181
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1861525192 (pbk) :
035 ## - SYSTEM CONTROL NUMBER
System control number (WlAbNL)A11694565
040 ## - CATALOGING SOURCE
Original cataloging agency WlAbNL
Modifying agency Uk
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.132
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 659.132
Item number ESS-W
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Essinger, James.
245 10 - TITLE STATEMENT
Title Writing marketing copy to get results
Medium [Book] /
Statement of responsibility, etc. James Essinger.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia ;
-- United Kingdom :
Name of publisher, distributor, etc. Business Press,
Date of publication, distribution, etc. c1999.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 167 p. ;
Dimensions 24 cm.
490 0# - SERIES STATEMENT
Series statement Smart strategies series
500 ## - GENERAL NOTE
General note Includes index.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising copy.
Topical term or geographic name entry element Communication in marketing.
852 ## - LOCATION
Accession No. 20087
-- 275.00
-- Alvi Book Bank
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad Second Floor 18/09/2023   659.132 ESS-W 20087 18/09/2023 18/09/2023 Books