E-business /

Schneider, Gary P., 1952-

E-business / [Book] / Gary P. Schneider. - Europe, Middle East & Africa edition. - xvi, 464 pages : illustrations (black and white) ; 25 cm.



Packed with cutting-edge coverage, the first Europe, Middle East & Africa edition of E-Business equips students with a solid understanding of the dynamics of this fast-paced industry. By detailing how the landscape of online commerce is evolving, this market-leading text delivers comprehensive coverage of emerging online business strategies and technologies in the electronic commerce marketplace.

All.

9781408093672 (paperback)

GBB3B3618 bnb

016564539 Uk


Electronic commerce.
Business enterprises--Computer networks.--Business enterprises--Computer network resources.
Electronic data interchange.
Internet marketing.

658.054678