The McDonaldization of society an investigation into the changing character of contemporary social life /
Ritzer, George.
The McDonaldization of society an investigation into the changing character of contemporary social life / [Book] : George Ritzer. - London : London : Pine Forge, c1993. - xv, 221 pages : 23 cm.
The fast-food business, most notably Mcdonal ds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique.
All. All. All.
0803990006 (paperback) 0803990464 (paperback)
GB9305821 bnb
Social structure--Fast food restaurants--Social aspects
Rationalization (Psychology)
Political Science--Terrorism.--Political Freedom & Security
Syria--Civil War, 2011---History--Assad, Bashar, 1965-
Politics and government.
Consultants--Marketing.
Public relations.
Publicity.
306.0973
The McDonaldization of society an investigation into the changing character of contemporary social life / [Book] : George Ritzer. - London : London : Pine Forge, c1993. - xv, 221 pages : 23 cm.
The fast-food business, most notably Mcdonal ds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique.
All. All. All.
0803990006 (paperback) 0803990464 (paperback)
GB9305821 bnb
Social structure--Fast food restaurants--Social aspects
Rationalization (Psychology)
Political Science--Terrorism.--Political Freedom & Security
Syria--Civil War, 2011---History--Assad, Bashar, 1965-
Politics and government.
Consultants--Marketing.
Public relations.
Publicity.
306.0973