Listening to your donors the nonprofit's practical guide to designing and conducting surveys that improve communication with donors, refine marketing methods, make fundraising appeals more effective, increase your income /

Campbell, Bruce 1958-

Listening to your donors the nonprofit's practical guide to designing and conducting surveys that improve communication with donors, refine marketing methods, make fundraising appeals more effective, increase your income / [Book] : Bruce Campbell. - San Francisco : Jossey-Bass, c2000. - xviii, 214 p. : ill. ; 24 cm. - The Jossey-Bass nonprofit and public management series .

Includes index.

All.

0787950378


Nonprofit organizations--Finance.
Fund raising.

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