Role of market mavens and existential authenticity in co-creating tourist experience and increasing intentions to e-WOM and revisit service provider /

Javed, Maria..

Role of market mavens and existential authenticity in co-creating tourist experience and increasing intentions to e-WOM and revisit service provider / [Thesis or Dissertation] Maria Javed. - Islamabad : COMSATS University Islamabad, 2020. - iv, 162 pages : illustrations ; 30 cm + 1 CD-ROM (4 3/4 in.)






Tahir Mumtaz Awan, Dr. Supervisor, AP, Management Sciences.


Market mavens--Persuasion Knowledge.
Tourist co-creation experience --Existential authenticity.


Management Sciences

658 / JAV-R