Marketing moves a new approach to profits, growth, and renewal /

Kotler, Philip.

Marketing moves a new approach to profits, growth, and renewal / [Book] : Philip Kotler, Dipak C. Jain, Suvit Maesincee. - Boston, Mass. : Harvard Business School Press, c2002. - xii, 193 p. : ill. ; 25 cm.

Index includes.

All.

1578516005


Marketing.
Telemarketing.
Marketing--Management.

658.8