Writing marketing copy to get results
Essinger, James.
Writing marketing copy to get results [Book] / James Essinger. - 2nd ed. - Australia ; United Kingdom : Business Press, c1999. - xxii, 167 p. ; 24 cm. - Smart strategies series .
Includes index.
All.
1861525192 (pbk) :
GBA027181 bnb
Advertising copy.
Communication in marketing.
659.132
Writing marketing copy to get results [Book] / James Essinger. - 2nd ed. - Australia ; United Kingdom : Business Press, c1999. - xxii, 167 p. ; 24 cm. - Smart strategies series .
Includes index.
All.
1861525192 (pbk) :
GBA027181 bnb
Advertising copy.
Communication in marketing.
659.132