Business-to-business marketing a strategic approach /
Morris, Michael H.
Business-to-business marketing a strategic approach / [Book] : by Michael H. Morris, Leyland F. Pitt, and Earl D. Honeycutt, Jr. - 3rd ed. - Thousand Oaks, Calif. : Sage Publications, c2001. - xxiii, 536 p. : ill. ; 26 cm.
All.
0803959648 (alk. paper)
Industrial marketing.
658.84
Business-to-business marketing a strategic approach / [Book] : by Michael H. Morris, Leyland F. Pitt, and Earl D. Honeycutt, Jr. - 3rd ed. - Thousand Oaks, Calif. : Sage Publications, c2001. - xxiii, 536 p. : ill. ; 26 cm.
All.
0803959648 (alk. paper)
Industrial marketing.
658.84