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Consumer psychology

Pasricha, Seema, Dr.

Consumer psychology [Book] / Dr. Pasricha Seema. - New Delhi : Deep & Deep, c2007. - xiv, 361 p.

Includes index.

All.

ISBN: 8176299200

Subjects--Topical Terms:
Psychology, Applied.
Consumer behavior.

Dewey Class. No.: 150

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