Simply better winning and keeping customers by delivering what matters most /
Barwise, Patrick.
Simply better winning and keeping customers by delivering what matters most / [Book] : Patrick Barwise, Sen Meehan. - Boston : Harvard Business School Press, c2004. - xiv, 216 p. : ill. ; 25 cm.
All.
0875843980
Consumer satisfaction--Evaluation.
Marketing.
658.8 12
Simply better winning and keeping customers by delivering what matters most / [Book] : Patrick Barwise, Sen Meehan. - Boston : Harvard Business School Press, c2004. - xiv, 216 p. : ill. ; 25 cm.
All.
0875843980
Consumer satisfaction--Evaluation.
Marketing.
658.8 12