Strategic management and competitive advantage concepts /

Barney, Jay B.

Strategic management and competitive advantage concepts / [Book] : Jay Barney, William Hesterly. - 4th ed. - India : PHI Learning Private Limited, 2012. - xvii, 377 p.

Includes bibliographical references and index.

All.

9788120346079


Strategic planning.
Business planning.
Industrial management.
Competition.

658.4012